How we use AI to Speed Up and Enhance Our Design Process
At G&B, one of the most common questions we hear today is: Do you use AI? The answer is a resounding yes! As curious designers, we love exploring new design tools—often in their early stages—and AI is no exception.
Can Marketing Kill Innovation? The Complex Dance between Designers and Marketeers
Marketing and innovation are not inherently at odds, but the pressures and practices associated with traditional marketing can stifle the creative processes essential for true innovation. By recognizing and addressing these challenges, companies can create an environment where both marketing and innovation thrive, leading to sustained success and groundbreaking advancements.