Quantified Technology is a new brand that develops sensor technologies for various applications, providing expertise in data collection and visualization for the professional market. A main application is in agri- and horticulture to monitor and maintain optimal moisture and light conditions for plant growth.
To emphasize their brand values we created the FireFly, a characteristic design that catches the eyes of their prospects, on the table and out in the field.
Keeping in mind that these sensors are used amongst plants and animals, our inspiration came from the garden. To work, arrays of sensors are placed in strategic locations through fields and in greenhouses. In this way, we imagined the sensors as living organisms themselves, busy at work, sensing and taking care of plant life.
We gave the sensors a friendly shape with details reminiscent of insects and leaves. Working with translucent materials and cleverly detailed 3D printed elements gives the sensors a gentle yet futuristic look. The 3D printed elements have a technical function as well as provide possibilities for future customization using patterns and colour. We also designed a multi-functional mounting clip for easily positioning the sensors in a variety of situations. In this project we worked closely with software & hardware designers to achieve our goal.
https://www.quantified.eu